So I read in the news today that allegedly some uber successful businessman is buying the UK’s “largest” property education network.
I use alleged and air quotes freely as I have no clue as to the veracity of these claims.
And I wonder about the rest.
Anyway, if I’m to believe what I read then said successful businessman has decided to capitalise more on his company’s success and bought said company from the property educator.
Now, I don’t know what you have to do to bag the title of ‘property educator’, I wrote a book – The Secret Diary of a Landlord, and so I’m wondering does that get me into this hall of fame?
I think not.
You know the reason why not?
Because I tell the truth.
I do not share any secrets (apart from life in property is way less glamourous than what any sucker will have you believe) and I do not charge any subscription fee. I also have no course to sell.
I have no retreat for you to holiday at.
I have no deal to spin you.
I have no secret knowledge to impart other than the words on the pages of that book – which you can read for free if you have Kindle Unlimited. There is no further upsell.
Seriously, I have nothing to sell you other than the experiences in that book.
You see, dear reader, I am a real property investor.
I do not make money by selling smoke and smiles and promising you really big things that you dream about and will make your life great.
No, I present to you the reality of property. The battles and the fights, the legal wrangles, the fuckwits you will have to deal with and the stress that will likely see you want to top yourself at some point in your career.
Because, in all honesty, that’s how this business is.
It is not all smiles and holidays and jamborees and sexy deals over dinner.
No, running a property business is much like any other business. It’s fucking hard work.
It takes time, it takes money, it takes effort, it takes sleepless nights, it robs you of joy, family time, friends and peace of mind.
In short: there is no quick win to being a property millionaire.
But that, dear reader, is not what man on the street wants to hear. He wants to hear how easy it is, how you just have to cross a palm (any palm will do) with gold and breathe three times and do a twirl and some other NLP shit and everything will be alright.
Do you know what: WAKE UP!
It’s because people are not willing to put the work and effort and understand the truth about this business why property educators continue to flourish.
When you decide to finally build a property business you want to be proud of and that will make you money: Start it.
Take action. Understand life will be hard. Really hard. Then get over it and learn to work your business.
Business means business, treat it as such and stop looking for an easy answer and a quick buck.